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Shopify Review, Learn about this ecommerce CMS

This Shopify review highlights key things about the ecommerce platform to help you decided if it’s right for you.

Did you know?

“As of June 2016, there are over 2, 75,000 Shopify merchants.”

History of the Shopify Platform

In order to do a proper Shopify review we wanted to give you some background on the company. Shopify is a Canadian e-commerce company headquartered in Ottawa, Ontario. This company develops software for online stores and retail point-of-sale systems (POS). The goal of the company was simple, offer an easy way to sell products online that frees sellers from all technical hurdles.

 

shopify review

Shopify was founded by Tobias Lütke, Daniel Weinand, and Scott Lake in 2004, and was initially based on software online snowboard store.

Lütke used an open-source web application framework Ruby on Rails to build Snowdevil’s online store. They launched the platform after two months of development as “Shopify” in June 2006. Here is a timeline of major Shopify events:

  • Shopify launched an API platform and App Store in June 2009. The API allows developers to create applications for Shopify online stores and then sell them on the Shopify App Store.
  • In May 2010, Shopify launched a free mobile app on the AppleApp Store. This allows Shopify store owners to view and manage their stores from iOS mobile devices.
  • In August 2013, Shopify announced the launch of Shopify Payments, allowing merchants to accept credit cards without requiring a third party payment gateway. The company also announced the launch of an iPad-centric POS system.
  • By 2014, the platform hosted approximately 120,000 online retailers. It was also listed as #3 in Deloitte’s Fast50 in Canada, as well as #7 in Deloitte’s Fast 500 of North America.
  • Shopify acquired Boltmade on October 3, 2016
  • On December 5, 2016, Shopify acquired Tiny Hearts Ltd., a Toronto-based mobile product development studio. The building is now used as Shopify research and development office.

Shopify Trivia
“The company reports that it has total gross merchandise volume exceeding $10 billion.”

Here are 10 sites that use Shopify:

·      Google Shopping
·      PriceGrabber
·      Bing Shopping
·      Pronto
·      Amazon Product Ads
·      Become
·      Nextag
·      Shopping.com
·      Shopzilla
·      The Find

 

Shopify Review, What you need to know about this CMS

1.Cost

CMS Cost

Shopify is a solid, robust, flexible online shop builder that can actually help you grow your sales and manage admin tasks. However, it doesn’t come for free like a few other ecommerce website builders. Shopify only offers a 14-day trial that allows small businesses to actually set up a store and test transactions before committing to the software. Shopify offers three packages: Basic, Professional, and Ultimate.

 

2.SEO

SEO CMSShopify creates 100% crawlable and clean code. They allow custom meta tags and come along with other essentials including Search Console, sitemaps, canonicals and more. If you’re looking for an all-in-one platform that works well with SEO, AdWords, and anything else in your marketing tool kit – Shopify is a great choice.

 

3.User Friendly

Shopify gives you tools to build your online store in a clean and simple way. You may need a few hours to learn the basics, but once you do that, you can easily manage Shopify admin panel. This platform also offers 24/7 online or phone support. You don’t need to have any knowledge about codes to set up your online store!

 

Shopify gives you the simple tools to:

  • Insert product images, descriptions / details
  • Organize your products into categories
  • Manage your inventory
  • Creating web pages and blogs
  • Discount code engine
  • Track customer and order details

4.Security

CMS security

Shopify offers complete safety from hackers. It also helps you to manage issues linked to caching, compliance, and a whole range of issues that come with hosting an online store. Since, it is paid software; the developers of this software ensure that your website is secured. You do have to keep the software updated!

 

5.Up to Date

CMS Updates

Shopify keeps their security systems up to date with best practices to keep your site safe from hackers and other issues. You pay for premium services and you get an up to date software that is secured.

 

 

Overall Shopify Review, Ratings and Recommendations

Shopify is the perfect CMS to use to launch an online shop. You can also choose Shopify if you already have a physical store and want to grow your business by selling your products online. For novice or non –technical users, Shopify is a perfect option to create an online shop. It is simpler than Magento, way better than Joomla and is more secure than Word Press.

Learn how to buy a domain name from Godaddy to put your CMS to work.

Learn what a CMS is with our free guide.

About mrchichester

Lavall Chichester is a growth focused digital marketer who has helped brands make millions of dollars on and off line. He made Ad Age’s 2015 40 Under 40 list for turning the search group at Profero into a muti-million dollar business in less than a year. He has 13+ years of developing digital marketing strategies for brands like Apple, Western Union, the NBA, Kaiser Permanente, Vitamin Water and others. Lavall founded adculture.com where he gives digital advertising advice to help people grow their businesses and careers.

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