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Tag Archives: adtech

AdBuzz Weekly (4-6-18) – Adobe Announces Additions to the Experience Cloud and More

From additions to the Adobe Experience Cloud and Facebook privacy to new YouTube ad units and an AI customer service tool, check out what went on in advertising, marketing, and technology this week. Adobe Announces Additions to the Experience Cloud At last week’s Adobe Summit conference in Las Vegas, they …

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AdBuzz Weekly (3-30-18) – LinkedIn Rolls Out Video Ads and more

From LinkedIn video ads and mobile-first indexing to Apple Business Chat and Facebook’s third-party data ban, check out what went on in advertising, marketing, and technology this week. LinkedIn Rolls Out Video Ads Starting Thursday, LinkedIn will extend video services to Company pages, meaning businesses and publishers can leverage video …

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AdBuzz Weekly (3-23-18) – What the Cambridge Analytica Scandal Means for Marketers and more

From the Facebook-Cambridge Analytica scandal and new AI assistants to shoppable Pinterest ads and VR data vis, check out what went on in advertising, marketing, and technology this week. What the Cambridge Analytica Scandal Means for Marketers Unless you live under a rock, you’ve heard the words Cambridge Analytica this …

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AdBuzz Weekly (3-2-18) – Facebook Refines Ad Metrics, Google Launches New Mobile Tools, and more

From new mobile tools and UI frameworks to refined ad measurement and fake news fighters, check out what went on in advertising, marketing, and technology this week. Google Launches Mobile Scorecard & Impact Calculator Tools Google has long used website speed as an SEO ranking factor for desktop, but we …

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AdBuzz Weekly (12-22-17) – Facebook Fights Engagement Bait, Google Confirms Native Ad Blocker in 2018, and more

young professionals checking the news at a cafe

From engagement bait crackdowns and podcast sponsorship guidelines to Google Chrome’s native ad-blocker and a shiny new app attribution tool, check out what went on in advertising, marketing, and technology this week. Facebook’s Fighting “Engagement Bait” Facebook is waging a continuous war to improve your News Feed. First it was …

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AdBuzz Weekly (12-15-17) – Snapchat Offers AR for All, The End of Net Neutrality and more

woman at laptop checking iPhone

From net neutrality and augmented reality to social news and AdWords tools, check out what went on in advertising, marketing, and technology this week. FCC Repeals Net Neutrality This Thursday, the Federal Communications Commission voted to repeal net neutrality rules enacted in 2015 despite rampant opposition from the public and …

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AdBuzz Weekly (12-8-17)- Facebook Messenger Expands, Google Confirms Longer Snippets and more

young professionals checking the news at a cafe

From chatbots and voice tools to social news and video trends, check out what went on in advertising, marketing, and technology this week. Facebook Messenger Expands Customer Chat Tool to Public Beta A lot of businesses have taken advantage of the Facebook Messenger-powered customer service tool since its public beta …

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