From additions to the Adobe Experience Cloud and Facebook privacy to new YouTube ad units and an AI customer service tool, check out what went on in advertising, marketing, and technology this week. Adobe Announces Additions to the Experience Cloud At last week’s Adobe Summit conference in Las Vegas, they …
Read More »AdBuzz Weekly (3-23-18) – What the Cambridge Analytica Scandal Means for Marketers and more
From the Facebook-Cambridge Analytica scandal and new AI assistants to shoppable Pinterest ads and VR data vis, check out what went on in advertising, marketing, and technology this week. What the Cambridge Analytica Scandal Means for Marketers Unless you live under a rock, you’ve heard the words Cambridge Analytica this …
Read More »AdBuzz Weekly (3-9-18) – Twitter Tests Third Party Ad Buys and more
From new advertising rules on Twitter and Facebook to big acquisitions and voice tech, check out what went on in advertising, marketing, and technology this week. Twitter Tests Integration with Third-Party Ad Buying Platforms According to an AdAge report based on a tip from an anonymous group of advertisers, Twitter …
Read More »AdBuzz Weekly (3-2-18) – Facebook Refines Ad Metrics, Google Launches New Mobile Tools, and more
From new mobile tools and UI frameworks to refined ad measurement and fake news fighters, check out what went on in advertising, marketing, and technology this week. Google Launches Mobile Scorecard & Impact Calculator Tools Google has long used website speed as an SEO ranking factor for desktop, but we …
Read More »AdBuzz Weekly (12-22-17) – Facebook Fights Engagement Bait, Google Confirms Native Ad Blocker in 2018, and more
From engagement bait crackdowns and podcast sponsorship guidelines to Google Chrome’s native ad-blocker and a shiny new app attribution tool, check out what went on in advertising, marketing, and technology this week. Facebook’s Fighting “Engagement Bait” Facebook is waging a continuous war to improve your News Feed. First it was …
Read More »Augmented Reality is Coming to Facebook – Here’s What Marketers Need to Know
Augmented reality(AR) is coming to Facebook and we are extremely excited! Tuesday marked the first day of Facebook’s F8 Developer Conference. Eagerly anticipated by the tech community, the annual event is a showcase for some of the social network’s big-picture projects. In his keynote speech, Mark Zuckerberg updated his audience on Facebook’s …
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