Did you know? “93% of online experiences begin with a search engine.”
SEO is an ongoing process of increasing the quantity and quality of traffic to your website through organic, free, natural, editorial search engine results. The goal of search engine optimization is to build an online presence and increase site’s usability to attract relevant traffic from search results, resulting in more sales conversion.
Here are some important ranking factors and best practices that can lead to success with both search engines and searchers.
SEO is all about:
So to drive more traffic, increase sales, and improve your online presence, go for search engine optimization.
To learn more about SEO, check our blogs below!
SEO and SEM are siblings in the marketing family that usually don’t get along but that doesn’t always have to be the case. Search engine optimization (SEO) focuses on optimizing content to increase natural search. SEM also known as pay per click is where you bid on keywords using Google …
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Learning how to build an Alexa skill just got easier. Watch the video and follow along so you can learn how to build a custom Alexa skill to delight your friends and family. Amazon just released Blueprints (not to be confused with Facebook’s learning platform called Blue Print ) which …
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WeWork acquires Conductor WeWork acquires Conductor putting their competitors in a great position to be next. The office space extraordinaires at WeWork announced that they acquired SEO and Content marketing technology startup, Conductor. Conductor is a software platform that allows companies to track keyword and content performance. WeWork is ready …
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Website Page Speed is a Mobile Ranking Factor Learning how to improve website speed is going to be essential for increasing SEO ranking on mobile search. Google announced that in July 2018 website page speed will be an official ranking factor for their mobile search index. Page speed has always been a ranking factor in desk top …
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Google just launched the AMP story format to give content publishers a mobile-focused format that is visually compelling and interactive. Searchers on mobile devices will be able to tap on and engage deeper with published content that utilize the new AMP story format. Google’s AMP stories are yet another push …
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Three years ago Rand Fishkin and the folks at Moz let my team and I go down to Moz Con to film a pilot for a video series on search. The series was called FOUND and the premise of the series was to discuss all things search and content marketing …
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Download our SEO Beginners Guide to Learn SEO for free. Learning Search Engine Optimization (SEO) is one of the best things that I’ve done for my career. Learning SEO gives you a competitive advantage as a business owner and marketer. Many people make the mistake of trying to learn how …
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Meta titles and descriptions are among the most important ranking factors. They’re the first thing people see on search engines like Google and Bing. You should use meta titles and descriptions to create a great first impression and experience for searchers. Pizza Hut is ranking well for the term “Pizza” …
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Check wait times ahead to beat the crowd! It’s your one night off from Netflix and Chilling and you want to try a new restaurant without making reservations. No worries Google just added wait times to Google My Business pages so you can see how long the wait is before …
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What is Local Search? Local search is any web search with the intent to find something in a geographic area like a country, state, city, zip code or street. When searching locally people look for a variety of information like directions to a local store or business, operating hours, reviews, …
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